Monday, December 21, 2015

Last Assignment Of Undergrad



 Personal Online Website

We Did It...Kinda




I believe that having an online website is crucial in the world.  Hiring practices are more intense and competitive than ever. It can showcase your creativity, unique style of writing and much more. It also shows employers that you’re willing to go the extra mile to show them what you have to offer. Instead of only bringing in a hard copy of a portfolio once you receive an interview, you can show off your work before the interview. This can up your chances of scoring the interview and the job! Social media is a huge part of any business, especially in a communication field. Having a website that can link your future employers to your social media account, makes it easier for them to see what kind of an online presences you have in a professional way. Social media knowledge is one of the top things employers look for in entry-level job positions. Companies know that to succeed they need to stay relevant and up to date. This is especially true with small businesses and non-profit companies. Showcasing projects like the flyer and the poster that have a hashtag and website included indicates to  employers that you know how to incorporate social media into your work; which is always beneficial for the company. At first, I thought this website was going to be a total pain in the ass. I was wrong, although it was challenging, I learned a lot about how much time and effort it takes to create a website. I wouldn’t be able to create a website fully on my own but knowing the basics and what all goes into it will come in handy sometime in the future. I feel very comfortable working with InDesign, Illustrator, and Photoshop. This website project really hit it home with the basics of these programs, especially when it comes to saving work, which I think can be tricky. I now know why it is so important to be organized when building a website. All semester the class heard “pull out your thumb drives” and I never did. Once, I had a little “ooops” with my website, I knew it was because my work was saving to the wrong place because my thumb drive was still in.  Who knew, the Professor was right after all! A simple lesson like that can really show you how important being organized is. That lesson can also go towards life, not just creating a killer website. I wish I had another opportunity to learn more when it comes to the software. I really enjoyed learning about design and how to work within the Adobe suite.  These skills are becoming more and more important in such a competitive field. I am glad that I took this class seriously and created some nice pieces. Although, I will not be creating any billboards any times soon, I know I can use and build on the skills that I have to better myself in my upcoming career.  Thank you for a great semester, Professor! It was quite an interesting one.

Tuesday, December 1, 2015

Logo or No-go

Reasons for Success



The Bic logo is very bold and stands out. The black against the yellow makes the writing legible and not over powering. The fact that there is a little person holding a pen make the view aware what this whole business is about.


Although this logo isn't modern, it's classic. The HB combo brings the title together in a simple yet aesthetically pleasing way. The crown brings it all together with a touch of royalty.

 This logo is simple yet effective. The white against the red makes the white symbol pop. The name of the store is Lulu Lemon. The fact that is looks like two backwards L's but also isn't directly associated with a letter makes it interesting.


The sprint logo is creative because it looks like the bars on a cell phone. That is the first thing you notice when looking at this symbol. It ties in directly to the company without any confusion.

  
The fact that the creator used a minimal designed toucan really works well with this logo. The toucan is a colorful bird and drives the point home that it is for an ink company. The black bird with the bright colors of the beak stands out and is eye catching.



It's all about ME ME ME!

My company is going to be a small Public Relations company for small businesses. I want to my product to a service. I want it to revolve around being reliable and approachable, especially to our clients. Visually I want the logo to be welcoming and simple. I would like it to be relatable to the common small business.