Design Hierarchy For The WIN
This poster has a certain simplicity to it. The plain ice cream cone on top of a blue background makes the image pop. This is good because the cone is where the important text is. The design on top of the ice cream cone lets the reader know that it this poster is about a film before they even read it. The use of the colors in the film on top fit together nicely. They stand out but do not overpower one another. The way the text fits in the cone is very pleasing to the eye and easy to read. There is not too much information on the poster yet you have all of the information that you need to understand what it is about. The white text on the bottom is neat and organized with a website for additional information. The creator only used one font throughout the text but used different sizes and colors to draw attention to certain parts of the information.
This poster has a lot going on, but every part of the design brings you a piece of the text. The arrows point to the center making you look at a new piece of information. This poster is organized, and the information is appropriately laid out on the poster by importance. The biggest size text is used for the title that allows for it to be a focus point. That way people will know what the poster is about before reading into it. From there the information trickles down straight. The lines in the poster also help bring attention to the center part of the poster. The colors are bold but not overwhelming which is another reason this poster is well designed. Without all the focus on the text, this poster could have gone terribly wrong. With the right use of colors, text and visual hierarchy this posters turned out well.
This poster is on a plain white background and yet is extremely eye catching. The way the images float out of the book in different colors is what really draws the attention to the poster. The images are neatly placed around the text, which brings your eyes there. Without even reading the poster you can tell what it is about. The fact that the images tell you what the poster is for leaves room for it to be able to be neat and simple with the minimal use of text. Because there is so much color in the books and the title the fact that the creator decided to use a plain font and black text for additional information was a good idea. It doesn't let the colors overpower the poster. It's really hard to overlook what this poster's meaning. It has the simplicity and creativity to it that would make someone want to take notice in it.
The Bad, The Ugly and The Terrible
This poster is a disaster. It may grab your attention at first because of the crazy colors on the background, but those same colors are what make this poster extremely hard to read. From a glance, people should be able to get an idea of what your poster is about. However, with this specific poster it is close to impossible to tell what it is for. The headline of this poster is too small, making it extra hard to read. On top of the size, the font is at a small size is extremely messy and disheveled, making it look like was no thought or time put into the design. Why would people care about a poster if it looks like the creator doesn’t. There is information at the bottom of the poster but once again, it cannot be read without straining your eyes. This poster does not seem to give any information on the location besides the name of the theater. There is also no website to look for more information on tickets, location or the event in general.
This poster could be great, but, unfortunately, it went terribly wrong. The white against the back is attention grabbing, but there is too much information jammed on one page. The overload of information makes people less likely to read or look at the poster. There is some separation of information but even with that there is too much going on. Each section has different fonts, text that is slanted and text that is straight. There is no need to have 15 different fonts in this poster. It would be okay to keep the fonts of band names the same and one universal font used throughout the poster to give addition information. When it comes to visual hierarchy, having specific information stand out is important but the way this is laid out you can’t tell what is crucial by looking at it. Some of the font at the top and the bottom is so small that you could hardly read it. This information is obviously not important and could have been left out by including a website that would lead to more information for the view if they were interested.
Once again, the colorful graphic/picture on this poster along with the black background is very attention-grabbing. However, all those colors in the graphic/picture with the of use of rainbow text in the title makes the poster look messy. The title should be one solid color that is also used in the picture/graphic, that way it would bring the whole poster together while remaining readable. The font is fun for the title but makes the additional information in the smaller sized font, too hard to read. The background color behind the small text does not help the readability either, it makes this poster look too busy. The colors are too close on the spectrum and does not make the text stand out in a positive way, it just makes it look like a block of color. The text size has not rhyme or reason to it. The title is small then smaller and the large. The size of the font does not seem to be used to distinguish the importance of the information.
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